About

Peak Performance Studios is a UGC content studio for supplement, wellness and skincare brands — the categories with the strictest claims rules in consumer marketing, and the ones where most creator content gets made as if those rules didn't exist.

Why compliance-first. A supplement ad lives one wrong verb away from an ad rejection, a platform strike, or a regulator's letter — and the brand, the agency and the production layer are all on the hook. Most studios treat that as legal's problem, discovered after filming. We built the studio the other way around: the claims desk comes first, and production is designed around it.

How the studio runs. The claims desk maintains approved and banned phrasing per product category across US, EU and UK rules, and writes it into every brief before a creator sees it. Creators are vetted through paid test videos — never spec work — and matched to the buyer, with a backup pre-assigned on every booking. Every cut passes a claims and quality review before delivery, and every asset ships with its usage scope and expiry documented.

Who's behind it. A two-founder team, founded in 2026 — production and creator operations on one side, claims systems and compliance research on the other. Small on purpose: every brief that leaves the studio has been read by someone who knows the rulebook it was written against.

Working on something in the category? Work with us → or write to hello@peakperformancestudios.com.